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Is your social media content good enough?

first_imgTrying to fully assess whether your social media content is meeting the grade? First things first, ask yourself this: does your visual content make your audience feel something? Whether it’s happy, laughing, intrigued, informed or simply pleased.. is your content making an emotional impact?Like many things in life, it can become far too easy to fall into an automated routine, sharing the same types of content week after week on social media.So try putting yourself in your customer’s shoes… would you enjoy seeing the content you’re sharing each day or week? If not, you could be putting yourself at risk to lose engagement, reach and following because of it. ShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr continue reading »last_img read more

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Kiptum Vows to Retain Access Bank/Lagos City Marathon Title

first_imgThe surprise winner of the 2016 edition of the Access Bank/Lagos City Marathon, Kenya’s Abraham Kiptum, has vowed not only to retain the title he won last year but promised to run a sub 2.10:00.Compatriot Peter Kiplagat was favoured by athletics buffs to win the first international marathon in Nigeria in 31 years but Kiptum surprised bookmakers when he won in 2.16: 21.Said Kiptum in a statement made available by the Communications and Media Department of the Access Bank Lagos City Marathon: “I want to retain my title and run a sub 2.10:00 on February 11, 2017. I came to Lagos as an underdog, nobody gave me a chance, and people were expecting Kiplagat to win, so I ran without any pressure. I know I will be the center of attraction on February 11, but am mentally and physically prepare for the challenge, I know am in good shape to win and do it under 2.100.’’Kiptum also praised the Lagos crowd and the weather, “for a city that does not have a marathon culture like we do in East Africa, I was shocked at the people’s enthusiasm and support for the runners. They cheered us so I am appealing to the Lagos crowd to please to come out again in their thousands and support us in February.” “The weather was also agreeable, I was expecting it to be very hot but it wasn’t, the weather was good’’.Kiptum praised the Lagos State Government and the sponsor, Access Bank, for putting Nigeria on the global marathon map again,“I strongly believe that Nigeria can compete with the world in marathons and road races if they invest in the talents they have. Remember, about 30 years ago they had Abbass Mohammed who was doing 2.16:00 then. At the last outing there was Philip Sharabutu who ran 2:30:51 and some other young runners who finished the race under 2.40:00. If these runners are supported with the right coaches and they run regularly, they can catch up with the rest of the world in five years,’’ said Kiptum.Share this:FacebookRedditTwitterPrintPinterestEmailWhatsAppSkypeLinkedInTumblrPocketTelegramlast_img read more

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